Preparing a business plan for a game on Steam
Earning millions is easier than ever. I'll tell you how :-D
When I posted my final presentation [ru] (slides) for World Builders 2023 (my posts, site), I promised to tell how I made a roadmap and a financial model for the game. So, here they are.
At the end of this post, we will have:
- A brief strategy of our company: what we do, how, and why.
- A table with our beacons — successful games roughly similar to what we want to make. Similar in gameplay, team size, budget, etc.
- A composition of the team we need to assemble.
- A roadmap — a development plan for our game.
- An outline of our marketing strategy.
- A financial model — how much we will spend, how much we will earn.
- A large number of my caveats throughout the post.
- Jokes and
I hopewitty remarks.
All the final documents can be found here.
Procedural news headlines without complex text generation
A screenshot of the interface for selecting a news connotation (from the prototype of the game about a news agency). News: the arrest of a teenage witch for drunk driving.
From the player preference survey, I gradually moved on to working on a game prototype.
The game will be about a news agency. You will be the chief editor, and your task is to manipulate public opinion by investigating events and choosing a connotation of news: where to draw the public's attention, what to hide, in what tone to present themes, etc.
Therefore, the whole game will be around the text of news.
Creating large blocks of detailed text for each news item looks pointless — the game is not about reading news but about managing them. Therefore, it makes sense to build interaction only around headlines.
But how can we make the displaying of news both interesting and simple?