Preparing a business plan for a game on Steam
Earning millions is easier than ever. I'll tell you how :-D
When I posted my final presentation [ru] (slides) for World Builders 2023 (my posts, site), I promised to tell how I made a roadmap and a financial model for the game. So, here they are.
At the end of this post, we will have:
- A brief strategy of our company: what we do, how, and why.
- A table with our beacons — successful games roughly similar to what we want to make. Similar in gameplay, team size, budget, etc.
- A composition of the team we need to assemble.
- A roadmap — a development plan for our game.
- An outline of our marketing strategy.
- A financial model — how much we will spend, how much we will earn.
- A large number of my caveats throughout the post.
- Jokes and
I hopewitty remarks.
All the final documents can be found here.
Concept document for a space exploration MMO
The expected poster for the game. (c) DALL-E
As a hobby, I write concept documents for games. This is first in English. I have a few more in Russian and will eventually translate them.
One more concept for The Tale 2.0.
Title
Lords Captains MMO
Yep, it's a rip-off from Warhammer 40k and Rogue Trader, but it will do for the concept.
One-liner
Explore the infinite universe on a starship with millions of souls on board, unite and develop abandoned worlds.
Platforms
Browsers, mobile.
Genre
Exploration-driven trade-political MMO PVE sandbox.
Closest analogs
EVE, Sim City, Crusader Kings, 4X games, Rogue Trader.
«Slay The Princess» — combinatorial narrative
My favorite version of the Princess.
It's hard to impress me as a player and even harder as a game developer. The last time it happened with Owlcat Games in Pathfinder: Kingmaker, when they added a timer to the game's plot.
But Black Tabby Games managed to do it. And they did it not with some technological complexity but with a visual novel on a standard engine (RenPy), which is cool in itself.
I'll share a couple of thoughts about the game and its narrative structure, while I'm still under the impression. I need to think about how to adapt this approach to my projects.
ATTENTION: SPOILERS!
If you haven't played Slay The Princess yet, I strongly recommend you to catch up — the game takes 3-4 hours. You'll not regret it.
Simulating public opinion in a game
The demonstration (in Russian) of a technical prototype of manipulating public opinion and explanation of how it works.
I continue participating in World Builders school. For the last month, I've created a technical prototype of game mechanics for manipulating public opinion.
You play as the chief editor of a news agency, who sends journalists on quests and publishes articles based on the results of investigations focusing on themes that you want to promote.
The top video is in Russian, so I'll go through the main points below.
Procedural news headlines without complex text generation
A screenshot of the interface for selecting a news connotation (from the prototype of the game about a news agency). News: the arrest of a teenage witch for drunk driving.
From the player preference survey, I gradually moved on to working on a game prototype.
The game will be about a news agency. You will be the chief editor, and your task is to manipulate public opinion by investigating events and choosing a connotation of news: where to draw the public's attention, what to hide, in what tone to present themes, etc.
Therefore, the whole game will be around the text of news.
Creating large blocks of detailed text for each news item looks pointless — the game is not about reading news but about managing them. Therefore, it makes sense to build interaction only around headlines.
But how can we make the displaying of news both interesting and simple?